El impacto del proceso de asociatividad en la red empresarial CBGROUP Thesis

short description

  • Undergraduate thesis

Thesis author

  • Ramirez Vélez, Diana

abstract

  • The present work tries to establish and quantify the impact of the process of associative in enterprise network CBGROUP, Network that is part in the cosmetic sector. The associative activities have like an objective to obtain benefits for the companies that in another way would be very difficult to archive, this is the reason why the majority of the benefits are improvements in the competitiveness of the companies and have direct impact in the innovating processes of the companies. The field work allowed to see what happen in this process for later analysis, so for that the companies fill a questionaries and have an interview that check the strategic process inside the companies, to establish how is the impact of associative. In the first chapter is a theoretical revision of the concepts to follow with the case of study, Results and analysis.

publication date

  • September 9, 2009 2:21 PM

keywords

  • Innovation
  • competitiveness
  • enterprise network

Document Id

  • dc482bc1-1bac-4624-b1c3-f37472f5bc92