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  2. The Effect of Language on Brand Evaluation : A comparison of consumers’ brand evaluations of English and Spanish branding in Colombia

The Effect of Language on Brand Evaluation : A comparison of consumers’ brand evaluations of English and Spanish branding in Colombia Tesis

  • http://repository.urosario.edu.co/handle/10336/18765
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Descripción

  • Master's thesis

Tutor

  • Juárez Acosta, Fernando Persona

Autor

  • Seiberle, Nadine Adriana

Resumen

fecha de publicación

  • diciembre 3, 2018 7:34 p. m.