Thesis author Aponte Guataqui, Mónica Archila Ardila, María Fernanda Cabrera Trujillo, Angélica María Camargo Murillo, Daniel Camilo Reyes Velandia, María Alejandra
abstract Marketing strategy for the digital and market positioning of the PRODISNI brand, a Colombian company dedicated to the manufacturing and commercialization of tools for crafts and handicrafts.
