Iconic Inc is a Colombian company founded in 2023 dedicated to the sale of articles of the most prestigious brands in the market for both men and women. Its beginnings were exclusively in the field of luxury perfumery under the name of Emirat Boutique, but thanks to market acceptance and the desire for growth, Iconic Inc. emerged as a natural evolution of the brand. Strategically located near the Andino Mall in Bogota, Iconic Inc is positioned as an exclusive destination for lovers of high quality fashion. The company has established solid commercial alliances with renowned national brands such as Blowup, y/out, Mr. Street, Monoic and Undergold in the apparel field, ensuring that its customers have access to the latest trends and unique couture pieces. The objective of the project is to design a marketing plan for the brand that will allow it to meet its sales goals and stand out in the luxury clothing and accessories market. Translated with DeepL.com (free version)
