La interactividad en el periodismo digital latinoamericano. Un análisis de los principales cibermedios de Colombia, México y Ecuador (2016) Academic Article


  • Introduction: Latin America, in general terms, is a continent with several contextual levels, which depend on historic, economic, political and social characteristics. Despite all this, there are aspects –such as digital divide- that occur again, to a greater or lesser extent, in the different Latin American countries. This digital divide promotes partially disconnected –and thus, invisiblesocieties, and tends to slow down possibilities of innovation and development of digital journalism. Methodology: In this study, and from the methodology proposed by Rodríguez, Codina & Pedraza (2012), we have analysed the management of interactivity in the main cybermedia in Mexico, Colombia and Ecuador in 2016. Results and conclusions: The results show a generally low implementation of interactivity options in digital ecosystems in these three Latin American countries.

publication date

  • 2017/3/2


  • Colombia
  • Economics
  • Ecosystems
  • Ecuador
  • General Terms
  • Innovation
  • Latin America
  • Mexico
  • digital divide
  • economics
  • innovation
  • interactive media
  • journalism
  • management
  • methodology

International Standard Serial Number (ISSN)

  • 1138-5820

number of pages

  • 22

start page

  • 273

end page

  • 294