Youtubers, mercado audivisual en la era digital Thesis

short description

  • Undergraduate thesis

Thesis author

  • Vergel Perea, Diana Carolina de los Ángeles

abstract

  • This report is focused on showing the implications of being youtuber in four areas: social, psychological, legal and economic. Its development is carried out in the different stages that an influencer has to go through in order to upload their content to the YouTube platform. In addition, the importance of this new digital era, given that currently the consumption of social networks has increased in both children and adults. Therefore, the influence that this has had on those people who consume more than the account and the content creators, who are submerged in this world without any control, is important.

publication date

  • January 19, 2021 11:53 PM

keywords

  • Capitalization of profiles in social networks
  • Consumers and content creators
  • Influencers
  • Pattern with marks
  • Youtubers

Document Id

  • cee06105-db5c-4f28-9654-34123eca27f9