This project will be conducting an investigation of the “Analytical Method” (Contreras, 2010, p. 18), where It will be use a tool described in the book Structural analysis of strategic sectors (Restrepo & Rivera, 2008) that will allow to make a parallel between the construction sectors and the market variables in order to propose a proper strategy that allows the company Redes y Proyectos de Energía S. A. to be competitive and to meet the needs and expectations of its customers. For this reason we see the need to propose a growth strategy for Redes y Proyectos de Energía S. A. , that could be strategically reorient and with this could be able to become a sustainable corporate enterprise and to be strongly positioned in the electrical installations and low voltage, telecommunications and automation market. As this segment of the market has evolved and grown in an expedited manner, so it is consider necessary to undertake into new areas and strategies to maintain its growth and could be a long-term period. The studies that will allow suggesting these strategies are supported by an analysis of application of economic tests such as: Overcrowding Analysis, Competitive Landscape Lifting, Structural analysis of the market forces and Competitors Study (Restrepo & Rivera, 2006, page 29. ) which with a structural analysis of sectors will be investigated the market needs and the customer demands. Also, it will be asses what will be happening with the competitors, so it could be specify the Business model that the company should follow and propose alternatives that generate a value chain and define a successful future scenario.
